Power Words are crucial to your Career and Business. Learn Why!

Communication is powerful because it can influence others to act or react a certain way. 

We know words are powerful, especially the ones that evoke emotions as these are responsible for us to take action. We make purchase decisions based on emotions and justify with logic. The same applies to the recruitment process. Read on to learn more about how you can use Power Words to instantly attract attention and get one step closer to your goal.

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Why the future of work won't feel like work

25 Million Jobs will be replaced in the next 10 years and if we don't think ahead and get our act together, it can be us who are on the chopping board. 

So the question is: What can we do about it and more importantly - how can we not only stay relevant but also create a career we love rather than just having a job that pays the bills.

If you want to find the answer to that and what all of this has to do with grumpy cats, birthplace of innovation and Personal Branding, then read on! 

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Content Creation for Personal Branding made easy

Content means Information which empowers to make an informed decision.

Don't have time, don't know what to post and if I do, I don't know how I create it ... Sounds all too familiar?

Check out some easy (and mostly free) tools & resources on how to create and manage content to position yourself as thought leader in your space!

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Petra ZinkimpaCCCtComment
Unlock the Power of Digital Connections

Social Media has changed the way we communicate with each other but also the expectations on how we want to be communicated with.

The question is no longer if we have to be on online networks but how to and make the most out of it, personally & professionally. Kylie Chown, LinkedIn Strategist joined us for an insightful month on shared some insights in best practise for how to network online like a pro.

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Petra ZinkimpaCCCtComment
The 6 P's to build your Online Brand

40,000 search queries every second on average which translates to over 3.5 billion searches per day and 1.2 trillion searches per year worldwide make it quite obvious that chances that you have been googled - by a future employer or recruiter, a potential prospect or a date - are quite high.

Whether you like it or not - you already have a personal brand. It’s based on aggregated data of your purchasing habits, browsing history and all of your social media posts. It’s established with or without your control.

But the good news is that you can take control of how we present ourselves in the best way to tackle what comes up when someone Googles your name.

Check out the 5Ps on how you can build your profile and brand online effectively and efficienlty.


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Petra ZinkimapCCCtComment