TURN YOUR EXPERT ABILITY INTO
GLOBAL VISIBILITY
BY BUILDING A POWERFUL
 
AUTHORITY BRAND
 
 
 
YOU BRING THE GOALS. WE BRING THE STRATEGY + ROADMAP.
SYSTEMISE, PACKAGE & MONETISE
YOUR EXPERTISE AND BECOME THE

TRUSTED AUTHORITY
 

No matter which stage you’re in, there is a program for you to support you on your journey. Built on the proven triple CCC method:

  • CLARIFYING your unique value proposition and build a competitive and cut-through authoirty positioning and messaging strategy around it

  • COMMUNICATING your authority positioning through a compelling and converting content and (digital) communications strategy

  • COMMERCIALISING your authority positioning by systemising and packaging your intellectual property and build a portfolio career around it

 
16.jpg
 
 
 
LET'S BUILD YOUR
AUTHORITY BRAND
SO YOU CAN MAKE AN IMPACT BEYOND YOUR TITLE
 

If you know you want to make a bigger impact beyond your title and credentials but

are either to much in the trenches to see the forest for trees or can’t get the traction you want and need to establish yourself as the Go-To,

then our Authority Brand Programs are perfect for you.

Depending on the resources you have available, you can choose between the

Authority Brand Blueprint (personalised strategy and actionable roadmap of you and your team to implement) and the

Authority Brand Accelerator (personalised strategy as well the execution of tailored and done-for-you brand and marketing assets).

Both programs start with an intensive and personalised VIP day experience (7h or 2x 3.5h if delivered online),

designed to define and elevate your authority brand.

This VIP strategy day is not just a workshop; it's a strategic immersion that elevates your brand FAST and only the beginning of your authority branding process.

However, to ensure long-lasting results, both programs include 2x30min or 1x 60min coaching session per month for the next 6 months after your strategy day (12x 30min or 6x 60min coaching sessions in total).

You will walk away with a comprehensive personalised strategy that covers:

  1. Distinct Competitive Edge:

    • Define your brand DNA (brand promise + proposition) and leverage it for a distinct authority position in the market that sets you apart.

  2. Tailored Content & Communication Strategy:

    • Based on your tailored brand DNA result, we develop a personalised visual brand identity as well as a tailored plan to enhance your brand's communication and content strategy based on your 3-5 content pillars.

    • You will get professional (re)written ‘About Me’ summaries for

      • your LinkedIn profile

      • website and

      • speaker/ media kit.

  3. Monetisation Roadmap for Your IP:

    • To support your authority positioning, we develop your signature framework as well as a commercialisation roadmap for you to monetise your IP through a portfolio career.

PERFECT FOR: Technical experts, executives and entrepreneurs who are looking for clarity in their positioning, message, brand identity and a strategic roadmap, but have access to their own in-house resources to bring the strategy to life.

Your tailored strategy takes between 1-3 weeks and begins at $12,500 + GST.

 

The Authority Brand Accelerator includes everything from the Authority Brand Blueprint but also the implementation of the roadmap - done-for-you!

Additionally to your tailored Authority Brand Strategy, you will get:

  • a personalised visual identity (including a personalised logo, brand style guide, design styles)

  • your signature framework visually designed and branded

  • a branded media kit

  • a branded speaker kit with up to 3 signature keynotes (including synopsis, outline and key take aways)

  • designed keynote slides

  • 50+ branded social media templates

  • 10x personalised social media captions (for LinkedIn)

PERFECT FOR: Technical experts, executives, and entrepreneurs who are time-poor, want results fast, but don’t have the resources to implement the strategy. This is a done-for-you, ‘Authority Brand in a box’ solution where you don’t need to do the heavy lifting.

Your tailored strategy + asset development takes between 2-5 weeks and begins at $20,500 + GST.

 
 

Are the Trusted Authority™ Brand Programs right for you?

To be successful in the application process for either of the Trusted Authority™ Brand Programs, there are a few key aspects that are required:

  • Proven expertise and experience in the domain you want to be known, recognised and trusted for

  • Significant experience in high-level business or senior roles

  • Interest in and commitment to sharing knowledge via content creation

  • Committment to using either established or newly created frameworks and professional tools as part of your commercialisation package to ensure high level of professionalism and quality outout

  • Openness to new ways of delivering value, packaging and commercialising your IP (intellectual property)

  • Financial stability with existing source(s) of income and interest in building further income streams / portfolio career

 
 
 
RESULTS YOU CAN EXPECT WHEN YOU
CLARIFY, COMMUNICATE & COMMERCIALISE

YOUR AUTHORITY BRAND